Celebrate Día de los Muertos with LALO Tequila at Our Art of the Cocktail Class
This November 1st, join us for a truly special edition of The Roof’s Art of the Cocktail series, where we’ll honor the Día de los Muertos with an unforgettable evening of expertly crafted cocktails, rich Mexican traditions, and the pure flavors of LALO Tequila. This unique tequila, rooted in the Highlands of Jalisco and crafted with only three simple ingredients, embodies the spirit and craftsmanship that make Mexican tequila one of the world’s most cherished spirits.
Why LALO Tequila Stands Out
LALO Tequila brings generations of family tradition, purity, and Mexican heritage to every bottle. Co-founded by Eduardo “Lalo” González, grandson of one of Mexico’s most renowned tequila makers, and David “R” Carballido, LALO celebrates the art of tequila blanco with a clean and unadulterated taste profile. They honor the time-honored tradition of tequila-making with a commitment to purity, using only three ingredients—deep well water, Highland agave, and champagne yeast. No additives, no aging, and nothing to mask the natural, vibrant flavors.
Their dedication results in a tequila blanco with a crystal-clear profile and a taste as fresh as it is complex. Top notes of sweet potato and cinnamon unfold into hints of dulce de leche, finishing with gentle citrus and tropical fruit undertones. It’s a tequila that invites you to savor each sip and experience the essence of Jalisco’s Highlands.
A Special Night Honoring the Spirit of Mexico
At our Día de los Muertos Art of the Cocktail Class, we’ll be celebrating the “Spirit of Mexico” in every sense, featuring some of Mexico’s finest tequilas, like LALO, alongside small-batch organic mezcals. The night will kick off with welcome cocktails, giving you a first taste of the premium spirits that will set the stage for the evening.
Our expert mixologists will guide you through hands-on cocktail sessions, teaching you to craft four unique cocktails using LALO and other fine spirits. This interactive experience goes beyond mixology, offering a glimpse into the rich cultural and artisanal roots behind each drink. From the freshness of Highland agave to the boldness of organic mezcal, every element is carefully chosen to embody the traditions of Mexican cocktail craftsmanship.
LALO Tequila: The Purest Expression of Tequila Blanco
LALO and David founded LALO Tequila to represent a pure expression of tequila blanco, capturing the essence of Mexico’s tequila tradition with a contemporary approach. The three-ingredient recipe is key to this purity: deep well water from Jalisco, carefully selected Highland agave, and champagne yeast, chosen for its ability to bring out the subtle flavors of fully mature agave. This tequila is entirely unaged, celebrating the vibrant and natural flavors without any interference.
The story behind LALO’s creation began at a family wedding, where a special tequila blanco was crafted and became a sensation among guests. Inspired by this moment, LALO and David sought to create a tequila for everyone to enjoy—a bottle that honors the tradition of their forebears while empowering the local families of Los Altos de Jalisco who dedicate their lives to producing this incredible spirit.
The Art of the Cocktail Class: Día de los Muertos Edition
Our Día de los Muertos Art of the Cocktail Class offers you the chance to connect with the flavors and traditions of Mexico. Here’s what you can expect:
Welcome Cocktails: The evening begins with a welcome cocktail, featuring one of our premium tequila or mezcal brands, offering a taste of what’s to come.
Interactive Mixology Session: Join our talented bartenders in crafting four unique cocktails, each designed to highlight the distinct characteristics of LALO Tequila and other featured spirits. You’ll learn professional techniques, how to balance flavors, and tips for making these cocktails at home.
Shared Appetizers: Throughout the class, enjoy shared appetizers designed to complement the cocktail flavors, adding a savory touch to the evening.
Optional Dinner at Sweetbriar: Extend the night by joining us for a family-style dinner at Sweetbriar, where you’ll get to mingle with the bar team behind the cocktails and enjoy dishes like Little Gem Salad, Fried Broccoli, Smoked Chicken, and Fusilli.
A Toast to LALO: Pure, Fresh, and Celebrated
As we honor the traditions of Día de los Muertos, we’re excited to feature LALO Tequila—a spirit that respects the past while embracing the present. From its dedication to purity and local community support to its clean, fresh taste, LALO embodies everything we admire about artisanal tequila. It’s more than just a drink; it’s a symbol of heritage, quality, and a deep respect for Mexican culture.
This November 1st, join us at The Roof to raise a glass of LALO Tequila to the artisans, the traditions, and the memories that make Mexico’s culture so rich. This event promises an evening of great company, exquisite flavors, and a celebration of Mexican craftsmanship that will leave you with a newfound appreciation for the art of tequila.
Event Details:
Date: Friday, November 1st
Time: Welcome Cocktails at 6:00 PM, Class begins at 6:30 PM
Location: The Roof at Park South, 120 E 28th St, New York, NY 10016
Tickets: Available now—includes class, shared appetizers, recipe cards, tax, and gratuity. Optional $55 for after-party dinner at Sweetbriar.
Don’t Miss Out—Spaces are limited for this special Día de los Muertos edition of Art of the Cocktail. Reserve your spot to experience the tradition, purity, and rich flavors of LALO Tequila. Cheers to Mexico, to tradition, and to an unforgettable evening.
